List of top 100 Makeup Influencers in California (2025) are:-
1. @emilysears
5.2M Followers
Engagement Rate: 0.23%
Avg Reel Plays: 219.9K
Avg
Likes: 12.1K
Likes: 12.1K
Male Audience: 88.69%
Female Audience: 11.31%
2. @daniellamonet
4.7M Followers
Engagement Rate: 0.17%
Avg Reel Plays: 146.3K
Avg
Likes: 8.2K
Likes: 8.2K
Male Audience: 9.70%
Female Audience: 90.30%
3. @iamtabithabrown
4.5M Followers
Engagement Rate: 0.48%
Avg Reel Plays: 228.4K
Avg
Likes: 21.5K
Likes: 21.5K
Male Audience: 7.78%
Female Audience: 92.22%
4. @laurdiy
4.3M Followers
Engagement Rate: 0.72%
Avg Reel Plays: 267.2K
Avg
Likes: 30.9K
Likes: 30.9K
Male Audience: 6.39%
Female Audience: 93.61%
5. @dpanabaker
3.9M Followers
Engagement Rate: 0.65%
Avg Reel Plays: 231.8K
Avg
Likes: 25.3K
Likes: 25.3K
Male Audience: 52.94%
Female Audience: 47.06%
6. @paigehathaway
3.5M Followers
Engagement Rate: 0.06%
Avg Reel Plays: 250.4K
Avg
Likes: 2K
Likes: 2K
Male Audience: 27.60%
Female Audience: 72.40%
7. @low.carb.love
3.4M Followers
Engagement Rate: 0.74%
Avg Reel Plays: 1.3M
Avg
Likes: 25.3K
Likes: 25.3K
Male Audience: 7.36%
Female Audience: 92.64%
8. @marisolnichols
3.1M Followers
Engagement Rate: 0.05%
Avg Reel Plays: 20.1K
Avg
Likes: 1.7K
Likes: 1.7K
Male Audience: 14.06%
Female Audience: 85.94%
9. @taytumandoakley
3.1M Followers
Engagement Rate: 0.76%
Avg Reel Plays: 565.9K
Avg
Likes: 23.6K
Likes: 23.6K
Male Audience: 3.44%
Female Audience: 96.56%
10. @costcohotfinds
3M Followers
Engagement Rate: 0.22%
Avg Reel Plays: 1M
Avg
Likes: 6.5K
Likes: 6.5K
Male Audience: 5.47%
Female Audience: 94.53%
11. @alexisfawxlive
2.9M Followers
Engagement Rate: 0.50%
Avg Reel Plays: 432.4K
Avg
Likes: 14.5K
Likes: 14.5K
Male Audience: 88.08%
Female Audience: 11.92%
12. @thejuliettemichele
2.9M Followers
Engagement Rate: 0.71%
Avg Reel Plays: 246.5K
Avg
Likes: 20.7K
Likes: 20.7K
Male Audience: 86.54%
Female Audience: 13.46%
13. @takingcarababies
2.8M Followers
Engagement Rate: 0.19%
Avg Reel Plays: 737.2K
Avg
Likes: 5.2K
Likes: 5.2K
Male Audience: 3.24%
Female Audience: 96.76%
14. @makeitwithmicah
2.4M Followers
Engagement Rate: 2.28%
Avg Reel Plays: 1.4M
Avg
Likes: 54.7K
Likes: 54.7K
Male Audience: 3.54%
Female Audience: 96.46%
15. @zoexlaverne
2.3M Followers
Engagement Rate: 0.22%
Avg Reel Plays: 92.6K
Avg
Likes: 5K
Likes: 5K
Male Audience: 5.80%
Female Audience: 94.20%
16. @sierradallas
2.3M Followers
Engagement Rate: 0.14%
Avg Reel Plays: 169K
Avg
Likes: 3.2K
Likes: 3.2K
Male Audience: 3.93%
Female Audience: 96.07%
17. @sofimanassyan
2.2M Followers
Engagement Rate: 1.26%
Avg Reel Plays: 843.5K
Avg
Likes: 27.8K
Likes: 27.8K
Male Audience: 10.36%
Female Audience: 89.64%
18. @michelesoel
2.2M Followers
Engagement Rate: 2.61%
Avg Reel Plays: 154.4K
Avg
Likes: 57.4K
Likes: 57.4K
Male Audience: 82.04%
Female Audience: 17.96%
19. @kramergirl
2.1M Followers
Engagement Rate: 1.46%
Avg Reel Plays: 567K
Avg
Likes: 30.7K
Likes: 30.7K
Male Audience: 5.91%
Female Audience: 94.09%
20. @real.ona
2M Followers
Engagement Rate: 3.08%
Avg Reel Plays: 317.6K
Avg
Likes: 61.5K
Likes: 61.5K
Male Audience: 15.70%
Female Audience: 84.30%
21. @heididamelio
2M Followers
Engagement Rate: 0.15%
Avg Reel Plays: 24.7K
Avg
Likes: 3.1K
Likes: 3.1K
Male Audience: 16.78%
Female Audience: 83.22%
22. @theresacaputo
1.9M Followers
Engagement Rate: 0.64%
Avg Reel Plays: 505.2K
Avg
Likes: 12.1K
Likes: 12.1K
Male Audience: 6.98%
Female Audience: 93.02%
23. @madisonbontempo
1.9M Followers
Engagement Rate: 0.74%
Avg Reel Plays: 306.2K
Avg
Likes: 14K
Likes: 14K
Male Audience: 3.00%
Female Audience: 97.00%
24. @jess_m_garcia
1.8M Followers
Engagement Rate: 1.24%
Avg Reel Plays: 486.2K
Avg
Likes: 22.4K
Likes: 22.4K
Male Audience: 11.23%
Female Audience: 88.77%
25. @heatherdubrow
1.7M Followers
Engagement Rate: 0.75%
Avg Reel Plays: 310K
Avg
Likes: 12.8K
Likes: 12.8K
Male Audience: 6.39%
Female Audience: 93.61%
26. @bigtimeadulting
1.6M Followers
Engagement Rate: 3.82%
Avg Reel Plays: 1.4M
Avg
Likes: 61.2K
Likes: 61.2K
Male Audience: 4.57%
Female Audience: 95.43%
27. @moniece_slaughter
1.6M Followers
Engagement Rate: 1.27%
Avg Reel Plays: 58K
Avg
Likes: 20.4K
Likes: 20.4K
Male Audience: 11.16%
Female Audience: 88.84%
28. @hazelebaby
1.5M Followers
Engagement Rate: 0.80%
Avg Reel Plays: 46.4K
Avg
Likes: 12K
Likes: 12K
Male Audience: 17.19%
Female Audience: 82.81%
29. @christine_brownsw
1.5M Followers
Engagement Rate: 0.95%
Avg Reel Plays: 463.6K
Avg
Likes: 14.2K
Likes: 14.2K
Male Audience: 2.61%
Female Audience: 97.39%
30. @jess.ves
1.5M Followers
Engagement Rate: 8.52%
Avg Reel Plays: 1.8M
Avg
Likes: 127.8K
Likes: 127.8K
Male Audience: 6.64%
Female Audience: 93.36%
31. @missamandaparis
1.4M Followers
Engagement Rate: 1.17%
Avg Reel Plays: 95.2K
Avg
Likes: 16.4K
Likes: 16.4K
Male Audience: 91.29%
Female Audience: 8.71%
32. @garcelle
1.4M Followers
Engagement Rate: 0.67%
Avg Reel Plays: 86.5K
Avg
Likes: 9.4K
Likes: 9.4K
Male Audience: 29.37%
Female Audience: 70.63%
33. @thesecurerelationship
1.3M Followers
Engagement Rate: 0.31%
Avg Reel Plays: 86.7K
Avg
Likes: 4K
Likes: 4K
Male Audience: 15.60%
Female Audience: 84.40%
34. @allylotti
1.3M Followers
Engagement Rate: 18.31%
Avg Reel Plays: 1.1M
Avg
Likes: 238K
Likes: 238K
Male Audience: 49.62%
Female Audience: 50.38%
35. @therosablasi
1.2M Followers
Engagement Rate: 0.67%
Avg Reel Plays: 240.3K
Avg
Likes: 8K
Likes: 8K
Male Audience: 27.16%
Female Audience: 72.84%
36. @evettexo
1.2M Followers
Engagement Rate: 0.79%
Avg Reel Plays: 337.1K
Avg
Likes: 9.5K
Likes: 9.5K
Male Audience: 3.33%
Female Audience: 96.67%
37. @turtlecreeklane
1.2M Followers
Engagement Rate: 4.45%
Avg Reel Plays: 3.1M
Avg
Likes: 53.4K
Likes: 53.4K
Male Audience: 3.76%
Female Audience: 96.24%
38. @beautybydrcat
1.1M Followers
Engagement Rate: 0.16%
Avg Reel Plays: 80.4K
Avg
Likes: 1.8K
Likes: 1.8K
Male Audience: 12.56%
Female Audience: 87.44%
39. @christineandrew
1.1M Followers
Engagement Rate: 0.18%
Avg Reel Plays: 108.7K
Avg
Likes: 2K
Likes: 2K
Male Audience: 3.22%
Female Audience: 96.78%
40. @alex_zedra
1.1M Followers
Engagement Rate: 2.32%
Avg Reel Plays: 368.8K
Avg
Likes: 25.5K
Likes: 25.5K
Male Audience: 89.70%
Female Audience: 10.30%
41. @amanda_stantonn
1.1M Followers
Engagement Rate: 2.09%
Avg Reel Plays: 464.7K
Avg
Likes: 23K
Likes: 23K
Male Audience: 7.78%
Female Audience: 92.22%
42. @iamrachelmccord
1.1M Followers
Engagement Rate: 2.19%
Avg Reel Plays: 73K
Avg
Likes: 24.1K
Likes: 24.1K
Male Audience: 55.30%
Female Audience: 44.70%
43. @gretchenrossi
1M Followers
Engagement Rate: 0.50%
Avg Reel Plays: 138.1K
Avg
Likes: 5K
Likes: 5K
Male Audience: 3.98%
Female Audience: 96.02%
44. @amanda.twin
1M Followers
Engagement Rate: 23.63%
Avg Reel Plays: 0
Avg
Likes: 236.3K
Likes: 236.3K
Male Audience: 14.81%
Female Audience: 85.19%
45. @promisetamang
1M Followers
Engagement Rate: 1.21%
Avg Reel Plays: 237.7K
Avg
Likes: 12.1K
Likes: 12.1K
Male Audience: 5.34%
Female Audience: 94.66%
46. @autumncalabrese
1M Followers
Engagement Rate: 0.43%
Avg Reel Plays: 275.8K
Avg
Likes: 4.3K
Likes: 4.3K
Male Audience: 8.01%
Female Audience: 91.99%
47. @faithgenevaa
1M Followers
Engagement Rate: 19.43%
Avg Reel Plays: 1.1M
Avg
Likes: 194.3K
Likes: 194.3K
Male Audience: 27.14%
Female Audience: 72.86%
48. @sweetambs
1M Followers
Engagement Rate: 0.12%
Avg Reel Plays: 102K
Avg
Likes: 1.2K
Likes: 1.2K
Male Audience: 4.97%
Female Audience: 95.03%
49. @brookeweinst
930.1K Followers
Engagement Rate: 0.16%
Avg Reel Plays: 66.9K
Avg
Likes: 1.5K
Likes: 1.5K
Male Audience: 5.31%
Female Audience: 94.69%
50. @retailcheapskate
815K Followers
Engagement Rate: 0.44%
Avg Reel Plays: 298.3K
Avg
Likes: 3.6K
Likes: 3.6K
Male Audience: 1.54%
Female Audience: 98.46%
51. @mindyweiss
793.1K Followers
Engagement Rate: 0.28%
Avg Reel Plays: 92.6K
Avg
Likes: 2.2K
Likes: 2.2K
Male Audience: 8.11%
Female Audience: 91.89%
52. @jesssfam
792.5K Followers
Engagement Rate: 3.02%
Avg Reel Plays: 596.9K
Avg
Likes: 23.9K
Likes: 23.9K
Male Audience: 2.74%
Female Audience: 97.26%
53. @sarafoster
765.4K Followers
Engagement Rate: 0.73%
Avg Reel Plays: 287.4K
Avg
Likes: 5.6K
Likes: 5.6K
Male Audience: 9.98%
Female Audience: 90.02%
54. @kellyddodd
748.3K Followers
Engagement Rate: 0.37%
Avg Reel Plays: 98.2K
Avg
Likes: 2.8K
Likes: 2.8K
Male Audience: 8.72%
Female Audience: 91.28%
55. @blairwilliams
736.5K Followers
Engagement Rate: 1.25%
Avg Reel Plays: 374.1K
Avg
Likes: 9.2K
Likes: 9.2K
Male Audience: 90.49%
Female Audience: 9.51%
56. @cecilybauchmann
711.7K Followers
Engagement Rate: 1.94%
Avg Reel Plays: 649K
Avg
Likes: 13.8K
Likes: 13.8K
Male Audience: 3.47%
Female Audience: 96.53%
57. @avafoley
702.5K Followers
Engagement Rate: 0.20%
Avg Reel Plays: 66K
Avg
Likes: 1.4K
Likes: 1.4K
Male Audience: 4.31%
Female Audience: 95.69%
58. @ilanamuhlsteinrd
701.8K Followers
Engagement Rate: 0.16%
Avg Reel Plays: 123K
Avg
Likes: 1.1K
Likes: 1.1K
Male Audience: 4.70%
Female Audience: 95.30%
59. @singlemomsaga
688.9K Followers
Engagement Rate: 1.23%
Avg Reel Plays: 197K
Avg
Likes: 8.5K
Likes: 8.5K
Male Audience: 5.90%
Female Audience: 94.10%
60. @joleendiaz
676.7K Followers
Engagement Rate: 1.74%
Avg Reel Plays: 173.2K
Avg
Likes: 11.8K
Likes: 11.8K
Male Audience: 68.27%
Female Audience: 31.73%
61. @tinaodjaghian
676.2K Followers
Engagement Rate: 1.97%
Avg Reel Plays: 37K
Avg
Likes: 13.3K
Likes: 13.3K
Male Audience: 33.15%
Female Audience: 66.85%
62. @essence_says
676K Followers
Engagement Rate: 1.83%
Avg Reel Plays: 101.9K
Avg
Likes: 12.4K
Likes: 12.4K
Male Audience: 31.08%
Female Audience: 68.92%
63. @jadafire111
663.2K Followers
Engagement Rate: 2.17%
Avg Reel Plays: 109K
Avg
Likes: 14.4K
Likes: 14.4K
Male Audience: 89.51%
Female Audience: 10.49%
64. @ikimberlyelise
639.9K Followers
Engagement Rate: 3.75%
Avg Reel Plays: 104.4K
Avg
Likes: 24K
Likes: 24K
Male Audience: 21.28%
Female Audience: 78.72%
65. @liandmeinnyc
631K Followers
Engagement Rate: 3.50%
Avg Reel Plays: 249.2K
Avg
Likes: 22.1K
Likes: 22.1K
Male Audience: 22.14%
Female Audience: 77.86%
66. @michaelasilinger
627.2K Followers
Engagement Rate: 0.40%
Avg Reel Plays: 0
Avg
Likes: 2.5K
Likes: 2.5K
Male Audience: 62.68%
Female Audience: 37.32%
67. @iamshaybrown
621.1K Followers
Engagement Rate: 2.80%
Avg Reel Plays: 0
Avg
Likes: 17.4K
Likes: 17.4K
Male Audience: 81.15%
Female Audience: 18.85%
68. @thermaland.oaks
610.6K Followers
Engagement Rate: 0.26%
Avg Reel Plays: 91.9K
Avg
Likes: 1.6K
Likes: 1.6K
Male Audience: 5.17%
Female Audience: 94.83%
69. @angieharmon
607.1K Followers
Engagement Rate: 1.65%
Avg Reel Plays: 134.3K
Avg
Likes: 10K
Likes: 10K
Male Audience: 22.25%
Female Audience: 77.75%
70. @veeautifyme
601.4K Followers
Engagement Rate: 0.55%
Avg Reel Plays: 127K
Avg
Likes: 3.3K
Likes: 3.3K
Male Audience: 2.12%
Female Audience: 97.88%
71. @mikayla__matt
570.2K Followers
Engagement Rate: 11.24%
Avg Reel Plays: 2.3M
Avg
Likes: 64.1K
Likes: 64.1K
Male Audience: 6.12%
Female Audience: 93.88%
72. @lornalitz
561.5K Followers
Engagement Rate: 1.78%
Avg Reel Plays: 23.8K
Avg
Likes: 10K
Likes: 10K
Male Audience: 48.09%
Female Audience: 51.91%
73. @melissametrano
557.5K Followers
Engagement Rate: 1.63%
Avg Reel Plays: 336.8K
Avg
Likes: 9.1K
Likes: 9.1K
Male Audience: 8.63%
Female Audience: 91.37%
74. @cappybears
551.2K Followers
Engagement Rate: 2.34%
Avg Reel Plays: 140.6K
Avg
Likes: 12.9K
Likes: 12.9K
Male Audience: 10.55%
Female Audience: 89.45%
75. @olaalasadi
543.3K Followers
Engagement Rate: 3.59%
Avg Reel Plays: 0
Avg
Likes: 19.5K
Likes: 19.5K
Male Audience: 35.50%
Female Audience: 64.50%
76. @officialaubreykate
540.9K Followers
Engagement Rate: 0.70%
Avg Reel Plays: 174.3K
Avg
Likes: 3.8K
Likes: 3.8K
Male Audience: 84.68%
Female Audience: 15.32%
77. @jiordyn
539.3K Followers
Engagement Rate: 1.21%
Avg Reel Plays: 30.3K
Avg
Likes: 6.5K
Likes: 6.5K
Male Audience: 56.16%
Female Audience: 43.84%
78. @officialrachaelcavalli
520.7K Followers
Engagement Rate: 0.71%
Avg Reel Plays: 72.5K
Avg
Likes: 3.7K
Likes: 3.7K
Male Audience: 87.17%
Female Audience: 12.83%
79. @rrkovach
512.9K Followers
Engagement Rate: 0.96%
Avg Reel Plays: 9.3K
Avg
Likes: 4.9K
Likes: 4.9K
Male Audience: 53.98%
Female Audience: 46.02%
80. @evis_xheneti
507.7K Followers
Engagement Rate: 2.28%
Avg Reel Plays: 21.2K
Avg
Likes: 11.6K
Likes: 11.6K
Male Audience: 29.33%
Female Audience: 70.67%
81. @cinmoneyy
498.4K Followers
Engagement Rate: 0.11%
Avg Reel Plays: 10.3K
Avg
Likes: 527
Likes: 527
Male Audience: 53.64%
Female Audience: 46.36%
82. @eileendavidsonofficial
489.4K Followers
Engagement Rate: 0.37%
Avg Reel Plays: 72K
Avg
Likes: 1.8K
Likes: 1.8K
Male Audience: 9.91%
Female Audience: 90.09%
83. @amberlancaster
487.3K Followers
Engagement Rate: 1.27%
Avg Reel Plays: 170.2K
Avg
Likes: 6.2K
Likes: 6.2K
Male Audience: 8.80%
Female Audience: 91.20%
84. @talalovesyou
480.5K Followers
Engagement Rate: 2.06%
Avg Reel Plays: 314K
Avg
Likes: 9.9K
Likes: 9.9K
Male Audience: 22.48%
Female Audience: 77.52%
85. @aplayfilledlife
474.5K Followers
Engagement Rate: 0.21%
Avg Reel Plays: 79.8K
Avg
Likes: 1K
Likes: 1K
Male Audience: 3.44%
Female Audience: 96.56%
86. @ctfit
463.6K Followers
Engagement Rate: 1.14%
Avg Reel Plays: 251.3K
Avg
Likes: 5.3K
Likes: 5.3K
Male Audience: 58.05%
Female Audience: 41.95%
87. @gorjess_lifestyle
460.8K Followers
Engagement Rate: 0.63%
Avg Reel Plays: 126.7K
Avg
Likes: 2.9K
Likes: 2.9K
Male Audience: 2.73%
Female Audience: 97.27%
88. @lisaschwartz
443.9K Followers
Engagement Rate: 0.36%
Avg Reel Plays: 28.9K
Avg
Likes: 1.6K
Likes: 1.6K
Male Audience: 11.79%
Female Audience: 88.21%
89. @thatchickangel
440.8K Followers
Engagement Rate: 2.31%
Avg Reel Plays: 119.9K
Avg
Likes: 10.2K
Likes: 10.2K
Male Audience: 8.26%
Female Audience: 91.74%
90. @iammissraen
432.9K Followers
Engagement Rate: 0.00%
Avg Reel Plays: 90
Avg
Likes: 3
Likes: 3
Male Audience: 29.65%
Female Audience: 70.35%
91. @katrinascott
430.5K Followers
Engagement Rate: 0.49%
Avg Reel Plays: 64.3K
Avg
Likes: 2.1K
Likes: 2.1K
Male Audience: 2.55%
Female Audience: 97.45%
92. @kameronwestcott
427.9K Followers
Engagement Rate: 0.37%
Avg Reel Plays: 20.9K
Avg
Likes: 1.6K
Likes: 1.6K
Male Audience: 10.96%
Female Audience: 89.04%
93. @latishaspringer
424.6K Followers
Engagement Rate: 0.94%
Avg Reel Plays: 85.3K
Avg
Likes: 4K
Likes: 4K
Male Audience: 12.29%
Female Audience: 87.71%
94. @pulpfictionally
424.1K Followers
Engagement Rate: 0.20%
Avg Reel Plays: 28.2K
Avg
Likes: 866
Likes: 866
Male Audience: 86.17%
Female Audience: 13.83%
95. @nursejamiela
414.2K Followers
Engagement Rate: 0.01%
Avg Reel Plays: 22.1K
Avg
Likes: 47
Likes: 47
Male Audience: 10.42%
Female Audience: 89.58%
96. @face.first.fashion
405.8K Followers
Engagement Rate: 0.39%
Avg Reel Plays: 122.9K
Avg
Likes: 1.6K
Likes: 1.6K
Male Audience: 2.21%
Female Audience: 97.79%
97. @alexis_bellino
402.2K Followers
Engagement Rate: 0.55%
Avg Reel Plays: 505.4K
Avg
Likes: 2.2K
Likes: 2.2K
Male Audience: 8.68%
Female Audience: 91.32%
98. @debtrette
401.6K Followers
Engagement Rate: 0.57%
Avg Reel Plays: 82.7K
Avg
Likes: 2.3K
Likes: 2.3K
Male Audience: 2.78%
Female Audience: 97.22%
99. @savanastyles_
393.2K Followers
Engagement Rate: 0.31%
Avg Reel Plays: 42.1K
Avg
Likes: 1.2K
Likes: 1.2K
Male Audience: 88.57%
Female Audience: 11.43%
100. @vanessanoemayorquinn
371.2K Followers
Engagement Rate: 1.40%
Avg Reel Plays: 161.9K
Avg
Likes: 5.2K
Likes: 5.2K
Male Audience: 6.82%
Female Audience: 93.18%
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